10 years, 10 trends


2020 is around the corner, but before bidding farewell to the past decade, The Straits Times looks at fashion and beauty trends that shaped it

With K-pop's rising popularity, the straight, soft-edged eyebrow look prevalent in the South Korean beauty scene caught on here too. Promising a youthful, innocent appearance, this look has been perfected by South Korean singers such as Hyoyeon (above) and Seohyun from pop group Girls' Generation.

Of course, the brows are not supposed to be entirely straight - they can be slightly arched - but they should look full, meaning you will likely need eyebrow mascara to achieve the look.

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A version of this article appeared in the print edition of The Straits Times on December 06, 2019, with the headline '10 years, 10 trends'. Print Edition | Subscribe