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11.11 sales winning hearts
Savvy shoppers are gearing up to snag bargains on Singles Day, which has become the largest shopping event in Singapore
What started as a joke about retail therapy mending lonely hearts has turned into a multibillion-dollar shopping event.
In Singapore, the annual Singles Day sales on Nov 11 has been winning the hearts of savvy shoppers.
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A version of this article appeared in the print edition of The Straits Times on November 08, 2019, with the headline 11.11 sales winning hearts. Subscribe
