For subscribers
Insurance firms looking at tailored solutions for consumers amid growth in embedded products
Sign up now: Get ST's newsletters delivered to your inbox
Eighty-three per cent of Singaporean digital bank customers would be interested in receiving embedded insurance offers based on their transaction data.
ST PHOTO: LIM YAOHUI
Follow topic:
SINGAPORE - Insurance companies are increasingly looking at customisable solutions amid the rise in popularity of embedded insurance, which refers to products customers secure as protection for specific transactions.
One example would be AppleCare, where customers can opt to pay an additional premium in order to get coverage for the products they are purchasing.
