The Chang family built Forever 21, and fuelled its collapse

Mr Do Wan Chang with his daughters Linda (left) and Esther, both executives at Forever 21, at its California store in October 2010. The Changs built a multibillion-dollar business from scratch.
Mr Do Wan Chang with his daughters Linda (left) and Esther, both executives at Forever 21, at its California store in October 2010. The Changs built a multibillion-dollar business from scratch.PHOTO: NYTIMES
The front of a Forever 21 store at Times Square in New York, on Sept 28, 2019.
The front of a Forever 21 store at Times Square in New York, on Sept 28, 2019.PHOTO: NYTIMES

NEW YORK (NYTIMES) - When Forever 21 filed for bankruptcy last month, the fast-fashion chain described its history in documents that read, at times, like a pitch for a memoir or a Netflix special.

Photos of the company's husband and wife founders, Do Won Chang and Jin Sook Chang, and their two daughters appeared under headings like "Forever Striving: A Story of Grit, Determination, and Passion".

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