White House launches TikTok account with Trump saying ‘I am your voice’

Sign up now: Get ST's newsletters delivered to your inbox

The account, @whitehouse, began operation on the evening of Aug 19, with the aim of communicating the president’s policies.

The White House account began operation on the evening of Aug 19, with the aim of communicating US President Donald Trump's policies.

PHOTO: REUTERS

Follow topic:

The White House launched an official TikTok account on Aug 19, taking advantage of the short video app’s more than 170 million US users to spread the messages of President Donald Trump.

Mr Trump has a soft spot for the popular app, crediting it with helping him gain support among young voters when

he defeated Democrat nominee Kamala Harris

in the November 2024 presidential election.

Lawmakers in Washington worry, however, that its US user data could fall into the hands of China’s government.

Mr Trump has been working on a deal for US investors to buy the app from ByteDance, TikTok’s Chinese parent.

Past intelligence assessments have said that the app’s owners are beholden to the Chinese government and that it could be used to influence Americans.

The new account, @whitehouse, went live on the evening of Aug 19 with an initial video showing footage of Mr Trump as he declares: “I am your voice.”

“America, we are back! What’s up TikTok?” the caption read.

The TikTok account the US leader used for his presidential campaign in 2024, @realdonaldtrump, has more than 15 million followers.

He also relies heavily on his Truth Social account to deliver his message and posts occasionally on his social media platform X account.

“The Trump administration is committed to communicating the historic successes President Trump has delivered to the American people with as many audiences and platforms as possible,” White House press secretary Karoline Leavitt said.

“President Trump’s message dominated TikTok during his presidential campaign, and we’re excited to build upon those successes and communicate in a way no other administration has before,” she added.

A 2024 law required TikTok to stop operating by Jan 19 unless ByteDance had completed divesting the app’s US assets or demonstrated significant progress towards a sale.

Mr Trump opted not to enforce the law after he began his second term as president on Jan 20.

He first extended the deadline to early April, then to June 19 and then again to Sept 17.

Extensions to the deadline have drawn criticism from some lawmakers, who argue the Trump administration is flouting the law and ignoring national security concerns related to Chinese control over TikTok. REUTERS

See more on