For subscribers
For Trump’s aides and officials, the battle online is always on
Sign up now: Get ST's newsletters delivered to your inbox
Social media experts say that the second Trump administration’s efforts have far outstripped those of previous presidents.
PHOTO: AFP
Jesse McKinley
Follow topic:
WASHINGTON - A White House feed flooded with taunts of opponents and beatification of its allies. A Federal Communications Commission chair using a GIF to answer a question from the news media. A Federal Bureau of Investigation (FBI) director who posts potential evidence from a shooting and news of a high-profile arrest on social media platform X.
During the first nine months of US President Donald Trump’s extremely online administration, the President’s always-be-posting style has been adopted and echoed by a coterie of top aides who have embraced online tactics, replacing longstanding governmental norms with ones native to the internet.

