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At least another year before Europe reaps significant benefits from returning Chinese tourists

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Before the pandemic, China was the world’s largest outbound travel market.

Before the pandemic, China was the world’s largest outbound travel market.

PHOTO: ST FILE

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“Chinese friends, France welcomes you with open arms!”

This message, posted by the French Embassy in Beijing on the Weibo social network just before the start of 2023, was highly praised by Chinese officials and netizens as proof that, while many Western countries remained fearful about

the alleged health risks

posed by the return of Chinese tourists, the French were only too pleased to welcome them.

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