Europe Ryder Cup organisers defend steep rise in ticket prices for 2027 clash in Ireland
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Europe's Jon Rahm celebrates with the trophy during the Ryder Cup presentation at Bethpage Black Golf Course, Farmingdale, New York, US, on Sept 28, 2025.
PHOTO: REUTERS
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- Ryder Cup 2027 daily tickets in Ireland are €499, a sharp rise from Rome's €260. Organisers justify costs, noting they are lower than the 2025 US event.
- Organisers defend high Ryder Cup 2027 ticket prices, promising an enhanced "fan experience" and extensive entertainment. They claim prices reflect a global sporting event of growing stature.
- While competition days cost €499, organisers offer cheaper practice and junior tickets. Adare Manor expects 250,000 spectators and record 20,000+ grandstand seats.
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LONDON – Ryder Cup organisers have defended daily admission prices for the 2027 Europe versus United States duel in Ireland, after a steep rise from the 2023 edition held in Rome.
A limited amount of tickets for the 100th anniversary match go on sale on April 24 for residents of the island of Ireland before the full public ballot opens on June 3.
Those hoping to grab one for any of the three competition days at Adare Manor will have to stump up €499 (S$745) compared to €260 at Rome’s Marco Simone Country Club.
Richard Atkinson, the European Tour Group’s chief Ryder Cup officer, acknowledged the rise but said prices were lower than the US$750 (S$956) for the 2025 contest at New York’s Bethpage Black.
“We acknowledge it’s an increase from Rome,” he told BBC Sport NI. “That was four years ago and a lot has happened in the world since then. We are lower than Bethpage.
“We’ve tried to make this as accessible as possible to a wide demographic of people.”
He said practice day tickets will be from €89 and juniors from €20. Prices for the Thursday activities, which include the opening ceremony, are €179.
“Our prices are proportionate to a global sporting event. This event has grown in stature and profile, it’s one of the biggest sporting events in the world,” he said.
“We’re confident in our pricing but we’ve made it accessible to everyone.”
Atkinson said the “fan experience” would justify the prices, promising entertainment from 6.30am each day.
“They’ll be entertained not only by 24 of the best golfers in the world but also outside of the ropes, we’ll have an extensive entertainment programme to keep the fans engaged,” he said. “We’ll have over 20,000 grandstand seats at Adare, that’s a record for any European Ryder Cup.”
Around 250,000 spectators are expected to attend the first Ryder Cup in Ireland since the K Club hosted it in 2006, when Europe won 18½-9½ for their third consecutive triumph.
Europe will begin the defence of their trophy on Sept 17 next year, having won a thriller at Bethpage. REUTERS
