Michael Jordan sneakers fetch auction record $2.9 million

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Michael Jordan’s 1998 NBA Finals Air Jordan 13s sneakers have been sold for US$2.2 million - a record auction price for game-worn sports footwear.

Michael Jordan’s 1998 NBA Finals Air Jordan 13s sneakers have been sold for US$2.2 million - a record price for game-worn sports footwear.

PHOTO: AFP

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A pair of sneakers worn by National Basketball Association (NBA) superstar Michael Jordan sold for US$2.2 million (S$2.9 million) on Tuesday, setting a record price at auction for game-worn sports footwear, Sotheby’s announced.

The basketball great wore the “Bred” Air Jordan 13s during Game 2 of the 1998 NBA Finals on the way to his sixth and last NBA championship title.

The online sale cements Jordan’s position as the most valuable athlete at auctions for sportswear memorabilia.

It broke his own record of US$1.5 million for sneakers, set in September 2021.

In 2022, one of his jerseys sold for US$10.1 million (S$13.5 million), the most-ever paid at auction for any game-worn collectibles.

The sale of that jersey from Game 1 of the 1998 NBA Finals eclipsed the US$9.3 million paid for Diego Maradona’s 1986 “Hand of God” Argentina football jersey.

“Today’s result further proves that the demand for Michael Jordan sports memorabilia continues to outperform and transcend all expectations,” said Brahm Wachter, Sotheby’s head of streetwear and modern collectables.

Jordan wore the sneakers for the second half of the Chicago Bulls’ 93-88 victory over Utah Jazz on June 5, 1998.

He scored a game-high 37 points as his Bulls side tied the series 1-1.

The Finals featured in the hit 2020 ESPN/Netflix documentary The Last Dance, about Jordan’s final season with the Chicago side.

Wachter added that nostalgia for a different era was driving the popularity of Jordan memorabilia.

“We have clients in all different areas, from real estate to finance to private equity. There are many people that are interested in this emerging market,” he said.

The price, which includes fees and commission, came in just above Sotheby’s low pre-sale estimate of US$2 million but well below the predicted high of US$4 million.

Michael Jordan wore the “Bred” Air Jordan 13s during the 1998 NBA Finals on the way to his sixth and last NBA championship title. 

PHOTO: AFP

The auction house said Jordan had autographed the shoes and given them to a ballboy after the game.

Sotheby’s did not identify the seller but said it was not that original recipient. Nor did it name the buyer of the size 13 shoe.

The sneakers are known as “Bred” for their black and red color, a style Jordan wore throughout most of his trophy-laden career.

Jordan, now 60, spent the bulk of his playing career with the Bulls, with whom he won all six of his titles, but came out of retirement in 2001 to play two seasons with the Washington Wizards.

The retired star now owns the Charlotte Hornets, located in his childhood home of North Carolina, and reportedly still earns millions in royalties each year from sales of Nike’s Air Jordan brand of sneakers.

Tuesday’s sale coincided with the release in April of the movie Air, about Nike’s pursuit of Jordan. AFP


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