Danang, Vietnam (AFP) - Asia's growing fascination with three-on-three basketball, the game's half-court version which is already hugely popular in streets and backyards the world over, has given the International Basketball Federation (Fiba) fresh hope that it can get the sport into the Tokyo 2020 Olympics.
Fiba's previous attempts to win Olympic status for the abbreviated format have failed, but the governing body is more optimistic than ever before because of the International Olympic Committee's (IOC) stated desire to include more sports that appeal to younger generations.
Although three-on-three basketball fits that criteria and has its own roots in urban America, Asia has been the driving force behind the inclusion of the high-speed game in major multi-sports events.
The sport has already been featured at the Asian Beach Games, Asian Indoor Games and Asian Youth Games and will be on show at the next Asian Games in 2018.
It was also included at last year's inaugural European Games in Azerbaijan and, significantly, was played at the first two Youth Olympics, which were both held in Asia.
The IOC has introduced new rules giving Olympic hosts more power and flexibility in choosing their own sports and disciplines, and a decision on the final programme for Tokyo is expected in June 2017, with three-on-three hoops among the list of candidates.
"There's a lot of discussions going on," Nicolas Widmer, a three-on-three development assistant for Fiba, said. "It won't replace five-on-five, it would be an addition. It's a new discipline so it doesn't mean adding a new sport, it's a new discipline from the sport of basketball and that's how we are bidding."
Widmer was among a Fiba delegation that travelled to central Vietnam to monitor the three-on-three tournament at the Asian Beach Games.
Played outdoors in a temporary venue next to Danang's main tourist beach, Widmar said the tournament was a great advertisement for the sport's popularity and increasing diversity, with the stands packed at every session.
Qatar won the men's gold medal, beating Mongolia in the final, while Iraq won the bronze in thrilling fashion, with their Texan-based centre Abdullah Hassan Ali draining a buzzer-beater from outside the arc to seal his team's one-point win.
China, which has already started a national programme to develop specialist three-on-three players, won the women's gold, beating Thailand in the final, while Taiwan collected the bronze.