The Lives They Live: Meet the music salesman who didn't think Madonna would be big

Mr Ronnie Loh, 71, used to be a sales manager for record labels including Warner Music and EMI.
Mr Ronnie Loh, 71, used to be a sales manager for record labels including Warner Music and EMI.PHOTO: GIN TAY FOR THE STRAITS TIMES

SINGAPORE - These days, pirated copies of music albums are called illegal downloads and they can be squeezed into a mobile phone.

Mr Ronnie Loh, 71, remembers it differently. In 1978, he was a sales manager with record label Warner Music and often accompanied police officers on raids that targeted the illicit business of producing and distributing pirated music cassettes.

TO READ THE FULL ARTICLE

Thank you for reading The Straits Times

You have reached one of our Premium stories. To continue reading, get access now or log in if you are a subscriber.

What is Premium?