Shopping haven once more? Singapore retailers innovate to woo shoppers, tourists

Lendlease is bolstering its portfolio at 313@somerset, including Puma’s first South-east Asia flagship store in June. PHOTO: LENDLEASE
The portfolio includes food and beverage, lifestyle and fashion brands. PHOTO: LENDLEASE
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SINGAPORE - Singapore's biggest sale event will make a comeback in September as crowds return to the malls, while retailers roll out online-to-offline promotions, sustainability credentials, new brands and experiences to get their cash registers ringing again.

Singapore Retailers Association executive director Rose Tong said GSS: Experience Singapore, the national shopping event, will be "back with a vengeance" both online and offline from Sept 9 to Oct 10. Formerly known as The Great Singapore Sale, it went mostly online in the past two years during the Covid-19 pandemic.

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