SINGAPORE - Pink Dot is slated for June 13 at Hong Lim Park this year.
Now in its seventh year, the lesbian, gay, bisexual and transgender (LGBT) event will reflect on the progress made by the community so far in dispelling discrimination and prejudice, as well as look at the remaining challenges.
"While there have been positive steps forward towards a more equal and inclusive society, it is also undeniable that the LGBT community still faces many challenges in terms of acceptance," said Mr Paerin Choa, spokesman for Pink Dot, a non-profit group.
Last year, the annual event drew opposition from some religious groups. Muslim religious teacher Noor Deros and Pastor Lawrence Khong of Faith Community Baptist Church urged their followers to dress in white on the same day of the event, as a stand against Pink Dot.
This year's theme, ambassadors and sponsors for the year were announced on Thursday evening. Three more corporate giants will lend support to the rally, as Cathay Organisation, Twitter and Bloomberg join the ranks of Google, Barclays, Goldman Sachs and others.
The four ambassadors of the year are actress Patricia Mok, Project Superstar winner Daren Tan, and local Youtube stars Munah and Hirzi.
The 2015 campaign video is directed by local filmmaker, Boo Junfeng, and pays tribute to LGBT advocates and activists.
Attendance at the event has grown from 2,500 the first time it was held, in 2009, to 26,000 last year.