Over 80 Singapore firms taking part in Shanghai trade fair

They will showcase goods and services from the Republic at next month's event

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(From left) Mr Deng Lei, assistant general manager of Bank of China Singapore branch; Singapore Business Federation chairman Teo Siong Seng; and Mr Ho Chee Hin, global markets executive director, China group, Enterprise Singapore, at a briefing yeste
(From left) Mr Deng Lei, assistant general manager of Bank of China Singapore branch; Singapore Business Federation chairman Teo Siong Seng; and Mr Ho Chee Hin, global markets executive director, China group, Enterprise Singapore, at a briefing yesterday on the Shanghai trade fair. PHOTO: SINGAPORE BUSINESS FEDERATION

More than 80 Singapore companies will be taking part next month in an international trade fair in China, one focused solely on imports to the world's largest market.

Singapore Airlines, KinderWorld International Group and Tai Hua Food are among the Singapore businesses taking part in the China International Import Expo in Shanghai.

The Singapore Business Federation (SBF) will lead nearly 350 senior business representatives to the trade fair, to showcase goods and services from Singapore.

The Shanghai event comes after Chinese President Xi Jinping announced in May last year that China will hold an import expo for the first time, to underscore its commitment to further open its market and promote international trade.

As the Chinese economy moves from decades of rapid growth to development that focuses on quality rather than speed, the government says it welcomes the import of more high-quality goods and services for its increasingly affluent population.

More than 2,800 companies from over 130 countries are taking part in the Shanghai fair, which will be held from Nov 5 to Nov 10.

The Singapore exhibitors have taken up 1,425 sq m of space at the fair, which, according to the organiser, is the largest of any Asean country, said SBF chairman Teo Siong Seng at a press briefing in Shanghai yesterday. "Through this high-level platform, Singapore companies hope to gain a more comprehensive understanding of the Chinese consumer market in various sectors to open up more business opportunities," he said in Mandarin.

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  • 2,800

    Number of companies from over 130 countries that are taking part in the Shanghai trade fair.

  • 350

    Number of senior business representatives from Singapore who will be at the trade fair, to showcase goods and services from the Republic.

  • 1,425

    Total square metres of space that the Singapore exhibitors have taken up at the trade fair, which, according to the organiser, is the largest of any Asean country.

The Singapore booths will feature goods and services in sectors such as logistics and transportation, finance and banking, education, healthcare, and food and beverage.

Mr Teo said this year marks an important milestone in Singapore-China ties as it has been 40 years since Chinese leader Deng Xiaoping visited Singapore in November 1978. "The mutual exchange of visits has since laid the foundation for close cooperation between both countries," he added.

Singapore is well positioned to help Chinese companies venture into Asean markets and beyond, given its strong regional connection, technological expertise, multicultural talents and sophisticated legal framework, he observed.

Dr Loo Choon Yong, executive chairman of Raffles Medical Group, a participating exhibitor, said in a press statement that the healthcare group is well poised to take advantage of the Chinese market.

"As China deepens its healthcare reform and the Chinese population seeks more personalised and comprehensive care, this puts Raffles Medical Group in a good position to offer quality medical care of international standards to the Chinese population," he added.

During the fair, the SBF will hold a trade and investment forum as well as a business matching session co-organised by the Bank of China.

"China and Singapore's finance and banking sectors have enjoyed a fruitful and mutually beneficial partnership for many years," said Mr Deng Lei, assistant general manager of Bank of China Singapore branch.

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A version of this article appeared in the print edition of The Straits Times on October 17, 2018, with the headline Over 80 Singapore firms taking part in Shanghai trade fair. Subscribe