Hundreds of people queued yesterday to get their hands on, not a Hello Kitty toy, but figurines of another famous cat.
More than 500 people showed up at the Kindness Gallery in the Old Hill Street Police Station near Clarke Quay to get their hands on commemorative figurines of Singa the Courtesy Lion.
The figurines - the same ones found in SG50 Funpacks - are on sale individually at $10 each, or as a collector's set of 15 designs for $300. The money from the sale will go towards funding the programmes of the Singapore Kindness Movement (SKM).
The figurines are styled after iconic Singapore characters such as Student Singa and Doctor Singa. The most popular was NDP Singa, which wears a white shirt with the country's flag on it.
The set includes an all-white "DIY Singa" for people to draw their own designs on. This is not for sale as an individual figurine.
Pre-orders for the sets, of which only 1,000 are available, closed on Aug 5. SKM general secretary William Wan told The Straits Times yesterday that about 500 pre-orders were received, and another 100 sets were sold to walk-in customers.
Those in the queue yesterday included people collecting their pre-ordered sets and walk-in customers wanting to buy the figurines as a set or as individual items.
Customers said the queue was orderly and moved quickly. The sale will continue today, while stocks last.
Opening hours of the Kindness Gallery have been extended to cater to the large volume of customers. For this week, it is open from 10am to 8pm on weekdays, and from 11am to 3pm on the weekend.