New look, new ideas, same Singapore soul

Good morning to you, kind reader!

That was the cheerful greeting from the editor of The Straits Times on the day the paper was launched, July 15, 1845.

Today, 170 years on, the paper owes its continued success to you, our loyal readers.

Thank you for your support for The Straits Times over the years.

To mark our 170th anniversary, we have given all our products – print, website, mobile and tablet – a major revamp.

The aim is to give you the same quality content and a consistent look and feel across all our products.

This content will be drawn from our 400-strong, fully integrated multi-media newsroom, which includes experienced correspondents in Singapore as well as around Asia and the world.

So while your paper has a new look, with some new features and ideas, be assured that it will retain the same Singapore soul.

We will continue to strive to deliver content that is timely and trusted, relevant to the changing needs of our readers, to help you stay abreast of developments in a fast-changing world.

The new products will be:

MORE LOCAL: We’ve got Singapore covered

We’ve been covering all the major developments in Singapore since 1845.

We plan to expand this coverage further, with a dedicated and beefed-up Home section.

Aside from the news, there will be a new daily features section on topics of interest to readers – from Education and Digital to Mind & Body and Community.

  • The weekly Home features line-up is as follows:

Monday: Education

Tuesday: Mind & Body

Wednesday: Digital

Thursday: Community

Friday: Science

  • Business

We are introducing a new Business section that has been expanded to cover both local and global news, in line with Singapore’s global role as a business and financial hub.

  • Life

The Life section has been given a bold design which will allow stories and pictures to be displayed with greater impact. It will be packed with the usual interviews, reviews and features on Singapore’s favourite passions, from food, travel, movies and music to the arts, books, cars and a new style section.

  • Briefing

We are also introducing a new daily Briefing page, which will provide a quick summary of what’s in the news and what’s coming up next, as well as why it matters to you.

MORE GLOBAL: Asian insiders' take on world affairs

We are continuing to grow our network of correspondents and contributors around Asia and beyond. They will deliver more insights and special reports in our World pages. Every Saturday, our correspondents out in the field will file a special feature called Field Notes, while our associate editor Ravi Velloor will helm a new series on global affairs, called Speaking of Asia.

The revamped ST website will also have a new global edition of its home page, with greater focus on international affairs to serve the growing pool of ST readers who come to the site from abroad.

MORE VISUAL: The news in pictures and images, both still and moving

Our award-winning photographers, videographers, graphic artists, designers and cartoonists will get more room to showcase their skills both in print and online.

All our sections and covers – from World and Home to Business, Sports and Life – have been redesigned.

We even have a special new font, called Selane, designed exclusively for The Straits Times.

  • Big Picture

This new page at the back of the first section will feature photographs curated by our photo editors to inspire readers, get you thinking and talking, or bring a smile to your face.

MORE DIGITAL: Keep reading on the go

Our ST apps and website have been rebuilt from ground up by international digital specialists Tigerspike. The new user experience aims to be faster, sharper and more stable. Our website will be responsive, designed to resize and work on all devices.

The new apps allow for more customisation and sharing of content. Expect more video and interactive graphic content as well. We have also torn down the old paywall. Instead of restricting readers to just a limited sampling of our rich content, you will now get to check out all of our content you find interesting in full, up to a monthly quota, and you can share it freely on social media.

I hope you will enjoy the new products, kind reader, and keep on reading The Straits Times!