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Nearly 50 brands get new mark

A retail outlet of Charles & Keith Group in Suntec City Mall on Feb 9, 2020.
A retail outlet of Charles & Keith Group in Suntec City Mall on Feb 9, 2020.PHOTO: ST FILE

A new Singapore brand mark, dubbed "Made With Passion", was launched yesterday by the Government to highlight the stories behind local brands and encourage consumers to patronise them. For a start, close to 50 lifestyle brands - from fashion labels, to homeware and decor, to packaged food - have been given the mark.

A version of this article appeared in the print edition of The Straits Times on November 21, 2020, with the headline 'Nearly 50 brands get new mark'. Print Edition | Subscribe