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Godrej: Modifying crop to create cheaper feed for poultry

From robot bees to AI-powered farms, firms are betting on the greenfield agri-food innovation sector in Asia. Sunday Times journalist Tee Zhuo looks at the challenges and speaks to six players.

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Mr Nadir Godrej, chairman of Godrej Agrovet, which is modifying rapeseed to create a cheaper alternative to soymeal as poultry feed.

Mr Nadir Godrej, chairman of Godrej Agrovet, which is modifying rapeseed to create a cheaper alternative to soymeal as poultry feed.

PHOTO: GODREJ AGROVET

Tee Zhuo

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A 122-year-old family empire may not be what first comes to mind when one thinks of cutting-edge farming innovation, but Mumbai-based Godrej Group is aiming to be precisely that.
Its agri-business arm, Godrej Agrovet, founded in 1991, is taking the humble and ubiquitous rapeseed, a crop that has been cultivated in India for over 6,000 years, and modifying it to create a cheaper alternative to soymeal as poultry feed.
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