Menswear sector bright spot in local retail scene

ENTREPRENEUR VICTOR LEE
ENTREPRENEUR VICTOR LEEPHOTO: GIN TAY FOR THE STRAITS TIMES

Brands find bigger profit margins in men's goods as tastes evolve and market grows

When entrepreneur Victor Lee noticed that local stores were selling clothes and accessories mostly for women, he decided to put his best retail foot forward and open a shop for men's shoes.

Mr Lee told The Straits Times that when he was looking around Singapore shops about 10 years ago, "85 per cent would be for ladies and then as an afterthought the rest would be dedicated to men".

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A version of this article appeared in the print edition of The Straits Times on July 09, 2018, with the headline 'Menswear sector bright spot in local retail scene'. Print Edition | Subscribe