SINGAPORE - A fire broke out at a Jurong West coffee shop on Wednesday morning (Nov 21), with firefighters seen dousing the blaze on the roof of the building.

The Singapore Civil Defence Force said it was alerted to the fire at Block 964 Jurong West Street 91 at around 9am.

The flames were extinguished using a water jet and a hose reel, the SCDF said, adding that there were no reported injuries.

The Straits Times understands that the fire involved a ventilation duct at the coffee shop.

Mdm Salju, who lives across the road from the coffeeshop, told citizen journalism website Stomp that she was working from home at around 9.15am when her maid told her about the fire.

When the 53-year-old looked out the window, she noticed that the blaze was "quite big" and there was thick smoke billowing from the coffeeshop.

"It was raining heavily, but the fire didn't stop - it just got bigger," she told ST, adding that the fire was put out at around 10am. She said that after the fire, the roof of the building looked charred and blackened.

A cleaner at the coffee shop, which has about 15 stalls, told ST that the fire started at the economy rice stall.

A 39-year-old assistant at the economy rice stall, who wanted to be known only as Mr Tan, said that he was cutting vegetables at the time.

He added that a pot of oil in the stall caught fire at about 8.45am and quickly spread up to the exhaust hood.

He added that the stallholders managed to put out the fire on the stove using an extinguisher, but the fire in the exhaust hood was too high.

A witness, who did not want to be named, said that the fire also spread to the Western food stall before SCDF officers were able to put out the blaze at about 9.20am.

Another witness, who wanted to be known only as Madam Tay, said that several stallholders were still selling food after the fire started. There were also a few patrons around and they left only when the police arrived and told them to evacuate.

Videos sent to ST show the area shrouded in white smoke as firefighting operations were underway.

Tiles on part of the roof were also dislodged and fell onto a few stalls.

The SCDF said that the cause of the fire is being investigated.