Ramen stallholder starts website to raise brand awareness
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Mr Tan Hock Soon, who runs the Ramen Taisho stall at Maxwell Food Centre, offers islandwide delivery on his own terms via his website ramen.sg. He says: "We don't have to give food delivery apps the commission fee. On ramen.sg, we can also keep prices the same to attract more customers."
ST PHOTO: NG SOR LUAN
Despite being on four food delivery platforms, Mr Tan Hock Soon receives only two to three online orders each day.
Since Covid-19 hit Singapore last year, business has fallen by 40 per cent, said the 49-year-old who runs the Ramen Taisho stall at Maxwell Food Centre.

