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What you miss when TikTok or Instagram becomes your career counsellor
Social media exposes job seekers to workplace realities like never before. But what fits you goes beyond what algorithms suggest.
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According to a Straits Times-Kantar survey, social media is the top influence on career aspirations, cited by 52 per cent.
PHOTO: REUTERS
Nicole Chan
For a generation raised on swipes and scrolls, career guidance no longer lives in counsellors’ offices or career fairs.
Today, it arrives via algorithm: TikTok videos of “day in my life” routines, Instagram reels of side hustles, and LinkedIn threads packed with hard-earned lessons from people with fancy job titles.
