For subscribers
Shine bigger spotlight on empathetic employers who truly get it
Humanity in the workplace makes sense for business and society. When workers feel cared for, they do right by the company.
Sign up now: Get ST's newsletters delivered to your inbox
From a corporate perspective, it makes business sense to be more empathetic with staff.
ST PHOTO: SHINTARO TAY
Abu Sofian Eunos
Follow topic:
From a corporate perspective, it makes business sense to be more empathetic with staff. The report of a top public relations executive at Chinese internet giant Baidu is estimated to have caused its market capitalisation to plunge by US$900 million (S$1.2 billion) over hard-hearted comments to staff that went viral.
Ms Qu Jing posted a series of clips in May on video-sharing platform Douyin describing her tough treatment of junior colleagues. “Why do I have to consider the family of an employee?” she asked in one. “I am not her mother-in-law!”

