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The business of sport
Kicking up a US$10 billion sporting storm
Inside Saudi Arabia’s plan to dominate football’s Premier League, PGA Tour golf and more
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Al-Ahli players and fans at the Prince Abdullah Al Faisal Stadium in Jeddah on the opening day of the Saudi Pro League on Aug 11.
PHOTO: SAUDI PRO LEAGUE
The Economist
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Sports fans have seen plenty of surprises this summer. Carlos Alcaraz won Wimbledon, crashed out of the World Cup
Yet the biggest shock has been off the field, as Saudi Arabia has barged into the sports industry. Pumped up on petrodollars and desperate to reinvent itself under Crown Prince Mohammed bin Salman (MBS), its 37-year-old de facto ruler, it has spent US$10 billion (S$13.5 billion) on players, teams and leagues, upending golf and football. That has upset Western fans, activists and politicians, who see it as “sportswashing” human-rights abuses, and complain about the desecration of the hallowed trophies of sport.

