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Giorgia Meloni and the politics of power dressing
For politicians, what they wear can be both a strategic communications tool and a weapon
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Dress, with its ability to tap into a shared popular language, can be both a strategic communications tool and a weapon.
PHOTO: EPA-EFE
Vanessa Friedman
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The first female prime minister of Italy wears Armani.
It began in late October, when Ms Giorgia Meloni, founder of the hard-right Brothers of Italy party and leader of the conservative coalition that won the national election, wore three dark Armani pantsuits on the three days of formal transition of power
