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Chinese are making a killing everywhere except in China

From Shein to Temu, the nation’s firms are racing overseas, particularly to the US, while running away from a crowded, super-competitive local market.

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Chinese entrepreneurs are tapping overseas markets more than they ever did in the past.

Chinese entrepreneurs are tapping overseas markets more than they ever did in the past.

PHOTO: REUTERS

Shuli Ren

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Taking matters into their own hands, Chinese entrepreneurs are tapping overseas markets more than they ever did in the past.

They are keen to draw in new consumers, especially the resilient Americans who shop like billionaires. They are also running away from a crowded home base, where a race-to-the-bottom mentality still dominates.

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