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Bluesky beckons but it’s not Twitter’s true heir

Amid explosive growth, the app offers a welcome reprieve from Musk’s X, but the dream of a universal digital town square? That moment has passed.

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The Bluesky logo appears on a smartphone with Bluesky visible in the background in this photo illustration in Brussels, Belgium, on November 24, 2024. (Photo by Jonathan Raa/NurPhoto)NO USE FRANCE

Unlike its predecessors, Bluesky doesn’t tether you to opaque algorithms – no hidden meddling to suppress political content or to prioritise Mr Elon Musk’s musings as on X.

PHOTO: REUTERS

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My Bluesky account is live: bio dutifully proclaiming my professional bona fides, profile picture in place, and that all-important disclaimer: “opinions are my own”.

No posts yet – just lurking. But honestly, how could I resist? It was pure fear of missing out on the buzz surrounding the hottest social media platform of the moment.

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