LONDON - Home-grown local food brand Old Chang Kee has opened its first British outpost at 15A New Row, Covent Garden, in London.
Menu highlights include the signature curry puff at £2.80 (S$5), curry potato puff (£2.60), and creamy chicken and mushroom puff (£2.80). Seasonal favourites include the Singapore chilli crab puff (£3.20) and black pepper tuna puff (£2.90).
There are also curry meals of signature Singapore chicken curry (£6.80 with rice, £7.10 with sliced baguette), and mixed vegetable curry (£6.30 with rice, £6.60 with sliced baguette), as well as nasi lemak (from £8), and laksa (£8.50).
Old Chang Kee has more than 100 food outlets across Singapore, Malaysia, Indonesia and Australia. Its first puff was made in 1956, and it now sells more than 1.5 million of its signature puffs a month worldwide.
Curry puffs were sold out in four hours at an Old Chang Kee pop-up held in Kentish Town in north-west London last year.
The brand's entrance in Britain is a joint venture between the chain and Ms Sandra Leong, 37, a Singaporean who has been living in London for the past seven years.
Ms Leong, director of Old Chang Kee UK, says: "The curry puff is Singapore's version of the Cornish pasty. Singapore was at a trading crossroads and influenced by many cultures - from Chinese to Malay. Legend has it that the curry puff was invented by Hainanese chefs working for the British during Singapore's colonial era. We're very excited to bring it back to British shores."
In conjunction with the official opening of Old Chang Kee in London, the brand has also launched an islandwide Curry'O promotion from June 6 to 12 in Singapore. Three Curry'Os will cost $4 instead of the usual $4.50.
For more information, go to www.facebook.com/Oldchangkeeuk