More Singapore fashion entrepreneurs are jumping on the athleisure trend

Outfyt founder Stephanie Colhag Yeo says she created the label because she wanted clothing that did not look like they could only be worn for exercise.
Outfyt founder Stephanie Colhag Yeo says she created the label because she wanted clothing that did not look like they could only be worn for exercise.PHOTO: OUTFYT
Published
Dec 6, 2018, 4:49 pm SGT
melheng@sph.com.sg

SINGAPORE - The athleisure trend is not going anywhere soon, and fashion entrepreneurs in Singapore are hopping on the bandwagon with their own labels and collections.

A check by The Straits Times found that at least four new home-grown fashion brands focused on sportswear have launched in the last two years.

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