When is Amazon Prime Day 2026 in Singapore: All you need to know

Get your shopping carts ready because Amazon Prime Day 2026 is almost upon us. You can expect thousands of items slashed to low prices across many categories, such as fashion, electronics, beauty, kitchen and household essentials.

This will be Amazon’s 11th Prime Day shopping event and it is expected to be Amazon’s largest shopping event of the year.

One major shift is that Prime Day has been moved from July to end June. The official dates of the sale are Jun 23-26, 2026. Here’s what we know about Prime Day 2026 so far.

In this article

What is Prime Day?

Amazon Prime Day is a highly anticipated annual shopping event exclusively for Amazon Prime members, offering substantial discounts on a wide array of products, from tech, home and kitchen to beauty, health and personal care.

Since it began in 2015, Prime Day has grown into a global shopping extravaganza that rivals the Black Friday and 11.11 sales. Typically, it is a multi-day event and takes place across multiple countries.

Aside from these great deals, Prime members get free delivery on their shopping which makes for a seamless, online buying experience. If you’re not yet a Prime member, you can sign up now for a free 30-day trial.

How much is Amazon Prime in 2026?

In Singapore, a monthly Amazon Prime membership costs $4.99 per month. There is an option to get Prime Annual, which costs $49.90 per year.

On top of free delivery, early access and exclusive Prime shopping deals, members get benefits such as access to popular movies and TV shows on Prime Video and free PC games on Prime gaming.

Will there be another Prime Day in 2026?

Yes, it has been confirmed that Amazon will hold another Prime Day in 2026. Notably, Amazon has shifted the highly-anticipated sale from July to end June.

Amazon Prime Day 2026 will take place in 26 countries, including Singapore. According to Amazon, access to Prime Day deals for their members in Australia, India, Japan and Brazil will occur at a later date.

What date is the next Amazon Prime day?

In Singapore, Amazon Prime Day 2026 will take place from Jun 23-26, 2026. This is the first time that Amazon has held Prime Day in June; the last time this happened was in 2021.

While Prime Day has usually been a two-day event in the past, 2025 saw the sale extended to seven days to allow shoppers more time to secure their deals. This year, Prime Day 2026 will take place over four days.

Is Amazon Prime Day twice a year?

No, Amazon Prime Day takes place once a year.

Prime Day is not to be confused with Prime Big Deal Days (sometimes referred to as October Prime Day) which takes place some time in October. In 2025, Amazon’s Prime Big Deal Days was held from Oct 7-13.

Best Amazon deals to shop now

During Amazon Prime Day, Singapore shoppers can look forward to a host of exciting offers, making it the perfect time to snag great bargains on electronics, home goods, lifestyle, toys and more.

But you don’t have to wait until Prime Day to start snapping up deals. There are already some ongoing deals that you browse to get started on your shopping now.

You can also check out the ‘Today’s Deals’ tab for a selection of up to 70 per cent off offers. From the available bargains, here are some of our picks.

Staub Oval Cocotte Casserole, Cherry, 27cm, $231.94

Original price: $648 (64 per cent off) Buy here 

This Staub casserole cooks as beautifully as it looks. The lid’s design is a special drip structure which continuously bastes food to lock in moisture so food does not dry out.

Meanwhile the durable matte black enamel interior provides an ideal surface for browning meats, fish and vegetables.

Shop Now at Amazon

Maelstrom Laptop Backpack, $45.37

Original price: $50.20 (10 per cent off) Buy here 

If you’re looking to get a solid laptop backpack for work, this bag from Maelstrom might be it. It is made of waterproof fabric and has a laptop compartment that can hold up to a 17.3inch screen.

The interior of the bag is divided into various compartments so you can easily organise your items. Other features include a magnetic buckle pocket, two elastic side pockets, a back anti-theft pocket and a smaller zipper pocket.

Shop Now at Amazon

Wilson Sporting Goods Prime All Court Tennis Ball, $25.64

Original price: $54.44 (53 per cent off) Buy here 

Whether you’re a seasoned Tennis pro or just started learning the sport, having quality tennis balls is essential when playing a match. These Wilson tennis balls are durable and suitable for all court surfaces.

Shop Now at Amazon

Airtight Glass Food Storage Containers, Pack of 5, $39.99

Buy here 

Store dry ingredients or meal prep in these airtight glass containers. They are 100 per cent leak proof with stable snap locks so your food and any liquids remain tightly sealed within the container.

Each container can hold 1,040ml and measures 21x15x5.7cm.

Shop Now at Amazon

WMF Stainless Steel Frypan, 28cm, 115.64

Original price: $199 (42 per cent off) Buy here 

If you’re tired of replacing non-stick pans every other year, invest in stainless steel cookware. This sturdy 28cm frypan can handle heavy-duty cooking. Plus, you don’t have to worry about it being scratched by metal utensils and chemical leaching.

Shop Now at Amazon

LEGO Botanicals Plum Blossom Set, $44.91

Original price: $49.90 (10 per cent off) Buy here 

Inspired by traditional ink paintings, this plum blossom set serves as a quirky, zero-maintenance talking point for your room. This is also great as a Chinese New Year LEGO decoration piece.

Shop Now at Amazon

Dr Seuss Bright & Early Book Boxed Set, $51.74

Original price: $104.90 (51 per cent off) Buy here 

A cheerful gift for little readers aged between two and five, this boxed set includes five hardcover classics like The Foot Book and Marvin K. Mooney Will You Please Go Now!. Great for gifting or nurturing your own kid’s love for reading.

Shop Now at Amazon

All prices and deals are accurate at time of publication