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Aesthetic tourism takes off: Why more Singaporeans are travelling for beauty treatments
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Dr Sarah Too (pictured), founder and medical director of local aesthetics clinic Astria Medical Aesthetics, says the increased awareness of aesthetic procedures from social media content has driven demand for aesthetic travel.
PHOTO: ASTRIA MEDICAL AESTHETICS
- Singaporeans increasingly seek beauty treatments abroad, driven by younger travellers, with 37 per cent of Gen Z planning treatments in 2026.
- Cost savings and perceived expertise fuel aesthetic tourism, with some procedures costing a fraction of Singapore prices in destinations like Thailand and South Korea.
- Experts caution about risks of overseas procedures, highlighting potential complications and the importance of follow-up care with the original practitioner.
AI generated
SINGAPORE – For Mr Leonard Mok, 41, the journey into aesthetic tourism began as a quiet mission to treat his receding hairline.
“It’s a genetic condition, so I wanted to get something done before I went totally bald. I was so nervous as a 23-year-old going alone to get a hair transplant done in Thailand,” he says.
