They have heard the warnings about sun exposure, but Gen Z is tanning anyway

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Experts say young people could be actively defying warnings about sun exposure.

Experts say young people could be actively defying warnings about sun exposure.

PHOTO: STEFANO ORTEGA/NYTIMES

Kristy Alpert

  • Many Gen Zs continue to use tanning beds despite medical warnings about the high risk of skin cancer, showing a casual attitude toward these dangers.
  • A 2024 survey shows only 25 per cent of Gen Z worry about skin cancer, with many prioritising tanning over prevention.
  • Experts worry that Gen Z's sun habits ignore clear health advice, as they trust social media more than medical guidance and often dismiss risks from UV exposure and tanning beds.

AI generated

NEW YORK – Like many 19-year-olds of her generation, Makai Wallace, from South Jordan, Utah, cares deeply about her friends, her skincare routine and staying healthy. She also loves a good viral moment on TikTok.

But she was surprised to be the face of one after she posted from inside a tanning bed in October. Her video, which amassed over 71,000 views, provoked numerous concerned reactions from the medical community.

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