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The rise of private rental spaces targeting young adults in Singapore

Source : ST

Byline : DESMOND WEE

Caption/Body : Shots of three of the business' main spaces and entryway, with a focus on capturing the distinctive designs of each of the rooms at 4Play Singapore, 568A Serangoon Rd, #02-00, Singapore 218183. Photo was taken on May 20 , 2024 . In land-scarce Singapore, young adults continuing to live with their parents well into their 30s has created an opportunity for businesses looking to cash in by offering up spaces by the hour for social gatherings (date nights, movie nights, birthdays). The business owners share the design choices that go into designing welcoming spaces that appeal to young adults.

Each room at 4Play Singapore, a space-rental business in Serangoon, features a unique design.

ST PHOTO: DESMOND WEE

Teo Kai Xiang

SINGAPORE – In land-scarce Singapore, where many young adults continue to live with their parents well into their 30s, businesses are emerging to capitalise on the desire for private and affordable spaces for social gatherings.

Advertisements for these spaces have sprung up on TikTok and Instagram, depicting sleek rooms with a modern aesthetic. Marketed for events such as date nights and birthday parties, the rooms often feature elements like couches, television sets, game consoles and snacks.

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