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Perfect scents: Why the rise of gender-neutral fragrances is paving the way for innovation
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Ms Joyce Lian, founder of home-grown fragrance brand Scent Journer, says genderless fragrances are taking off in Singapore.
PHOTO: SCENT JOURNER
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SINGAPORE – Gender-specific fragrance is as absurd as gender-specific food.
These were the words of Byredo founder Ben Gorham in an interview with British publication The Guardian three years ago.
