Niche fragrance: One of the world’s priciest perfumes debuts in Singapore

The newly opened Amaffi boutique in Marina Bay Sands screams opulence. PHOTO: AMAFFI PERFUME HOUSE
New: Gift this subscriber-only story to your friends and family

SINGAPORE – The golden orb – protected by a glass case and embellished with gold filigree ribbons inlaid with 2,026 Swarovski crystals – looks more like something one would find in a museum than in a mall.

After donning gloves, a sales associate lifts it out ceremoniously and pops it open, revealing a glass perfume bottle embossed with the fleur-de-lys, a lily symbol associated with French royalty. The bottle – emblazoned with the word Richness – contains an elixir made from rare styrax resin, labdanum and an oil derived from irises.

Already a subscriber? 

Read the full story and more at $9.90/month

Get exclusive reports and insights with more than 500 subscriber-only articles every month

Unlock these benefits

  • All subscriber-only content on ST app and straitstimes.com

  • Easy access any time via ST app on 1 mobile device

  • E-paper with 2-week archive so you won't miss out on content that matters to you

Join ST's Telegram channel and get the latest breaking news delivered to you.