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How H&M’s & Other Stories became the go-to fashion label for every Scandi ‘It’ girl

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acstories09 - & Other Stories Stockholm Atelier - A Decade of Co-Labs 

Credit:  & OTHER STORIES

A Decade Of Co-Labs exhibition at & Other Stories' Stockholm atelier.

PHOTO: & OTHER STORIES

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STOCKHOLM – You can tell a lot about a city by the way its women dress.

Those in Singapore have practical, water-resistant totes and dumpling bags; Vancouver teems with women in activewear and bum bags. Stop a Parisian woman on the street and she is most likely in an understated, feminine French label.

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