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Fashion’s grey area in going green: Challenges to sustainability efforts delay meaningful action
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As the fashion industry is increasingly made aware of its role in the environmental crisis, the rise of greenwashing has become a concern.
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SINGAPORE – At the COP27, or the 27th United Nations climate change conference, which draws to a close in Egypt on Friday, greenwashing and sustainable materials have emerged as key themes.
Some of the world’s biggest fashion brands, such as H&M and Stella McCartney, were in attendance to discuss their targets to achieve net zero, although critics have branded these commitments as shaky.
