Coty CEO: When your brand is cool, people will buy, whatever the price

One of the prestige brands under French beauty group Coty, Gucci Beauty recently opened its first standalone boutique in Singapore. PHOTO: COTY INC
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SINGAPORE – For years, Coty Inc struggled under the weight of its many debt-laden acquisitions. But under the helm of a formidable new chief executive, the French-founded beauty conglomerate looks set to make a comeback.

In town in October for a beauty conference and the star-studded opening of the new Gucci Beauty boutique in Ion Orchard, Ms Sue Youcef Nabi – a respected figure in the beauty industry and the former president of rival beauty brand L’Oreal Paris – tells The Straits Times that the group lost its way a few years ago.

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