Beauty at your doorstep: New players tap demand for house-call services in S'pore

Ex-lawyer Rachael Kam started The First Refresh after the circuit breaker. ST PHOTO: NG SOR LUAN
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SINGAPORE - After the circuit breaker ended last year and beauty services were allowed to resume, Mrs Rachael Kam, 34, found herself in a long line of people trying to get back into their grooming routine.

It was a tedious "back-and-forth" process arranging a lash extension appointment at her home with her regular beauty consultant, who had been doing house calls for 10 years.

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