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Off-track developments key to assessing whether Audi will be successful in F1: Binotto

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Mattia Binotto, head of the F1 project at German carmaker Audi, speaking to the press ahead of the Formula 1 Singapore Airlines Singapore Grand Prix on Oct 5.

Waiting game: Mr Mattia Binotto, head of the F1 project at German carmaker Audi, says it will take time for the project to yield visible results.

PHOTO: COURTESY OF STAKE F1 TEAM KICK SAUBER

Follow topic:
  • Audi's F1 project head, Mattia Binotto, emphasises a gradual approach to success despite expectations for quick results by fans and media.
  • The team, soon to be Revolut Audi F1 Team, is expanding, with staff tripling and operations spanning three countries to build solid foundations.
  • Audi plans to leverage AI to boost development, focusing on machine learning for technical advancements, process improvements and data acquisition.

AI generated

SINGAPORE – For a sport that is so centred on doing things fast, the head of the Formula One (F1) project at German carmaker Audi seems focused on taking time.

Come 2026, Stake F1 Team Kick Sauber will be renamed Revolut Audi F1 Team, and the team’s chief operating officer and chief technical officer, Mr Mattia Binotto, has to see that the transition from an independent racing team to one that is part of a global car company works out.

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