SINGAPORE - The invitation to drive the Suzuki Ignis comes with a 12-page e-brochure which looks like a children's colouring book. It shows 18 colour options for the compact crossover.
In real life, the Ignis looks like a full-size Takara Tomy toy car model, oozing with disarming cuteness.
Already a subscriber? Log in
Read the full story and more at $9.90/month
Get exclusive reports and insights with more than 500 subscriber-only articles every month
ST One Digital
$9.90/month
No contract
ST app access on 1 mobile device
Unlock these benefits
All subscriber-only content on ST app and straitstimes.com
Easy access any time via ST app on 1 mobile device
E-paper with 2-week archive so you won't miss out on content that matters to you
