For subscribers

Japanese confectionery brand Chateraise is a sweets empire built on 10 yen cream puffs

Sign up now: Get ST's newsletters delivered to your inbox

hysweets05

Copyright: Chateraise

Cream puffs were what made Chateraise famous

PHOTO: CHATERAISE

Follow topic:

YAMANASHI, Japan – Like the 15 tons of eggs it uses every day, the rivers of milk, hills of azuki beans, orchards of peaches, grapes, strawberries and other fruit, the Chateraise sweets empire is vast.

Revenue was 100 billion yen (S$940.8 million) in 2021, rising to 130 billion yen in 2022.

See more on