American fast-food chain Chick-fil-A to hold pop-up event in Singapore in June

SINGAPORE – American fast-food restaurant Chick-fil-A will hold a pop-up event in Singapore from June 26 to 28. It will be the first time the popular chain sets foot in Asia.

The pop-up at Esplanade Mall will open from 11am to 2pm and 3 to 7pm.

Customers can expect to taste the Original Chick-fil-A Chicken Sandwich, a recipe developed 60 years ago by founder S. Truett Cathy. The breaded, boneless chicken breast is pressure-cooked in peanut oil and served on a toasted, buttery bun with two dill pickle chips.

Waffle Potato Fries, Coca-Cola and water will also be available at the pop-up.

Fans can pre-register from June 3 to reserve a seat at the event. More information will be available on the fast-food chain’s Instagram page @chickenandsmiles.

In response to The Straits Times’ queries, Chick-fil-A said it will not be charging customers for the pop-up experience. But every ticket reservation will cost $10 and the total proceeds will go to the Community Chest. The chain will match the donation amount dollar for dollar.

In the US, the price of a Chick-fil-A Original Chicken Sandwich starts at US$4.95 (S$6.70).

The Atlanta-based company currently has more than 3,000 restaurants in 48 US states, Washington, D.C., Puerto Rico and Canada.

Chick-fil-A is looking forward to expansion in Europe and Asia in the near future, with potential plans to open restaurants in additional international markets by 2030.

Tech analyst Glady Fabiola Tanusaputra told ST that she loves the chain’s offerings and will try to reserve a slot to attend the pop-up.

“The last time I ate Chick-fil-A was in December 2023 during a work trip. It does not have a store in Asia, so I’ve missed its food,” said the 27-year-old Indonesian, adding that her favourite items are Chick-fil-A Nuggets and Waffle Potato Fries.

“I also love the choice of sauces it offers its customers.”