US streaming giants rewrite Bollywood rules with a focus on women
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Janhvi Kapoor in Gunjan Saxena: The Kargil Girl, a biopic about one of India's first woman combat pilots. The film is part of a wave of streaming content aimed at an expanding female audience in India.
PHOTO: NETFLIX
MUMBAI • A supernatural film celebrating a female vigilante who is mistaken for a witch. A biopic about one of India's first woman combat pilots. A Mumbai take on Sex And The City featuring four working women.
The content of the shows is extremely varied, but what they have in common is that they are aimed at an expanding female audience in India, and have been churned out by United States streaming giants such as Netflix and Amazon Prime Video.