Taylor Swift Super Bowl half-time show? NFL says ‘maybe’
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Travis Kelce celebrates with partner Taylor Swift after the Kansas City Chiefs win Super Bowl LVIII on Feb 11, 2024.
PHOTO: REUTERS
Follow topic:
- NFL Commissioner Roger Goodell hinted at Taylor Swift performing at the Super Bowl half-time show in February, saying "it's a maybe".
- Swift's appearance would be a major win for the NFL, attracting her large fan base and boosting viewership significantly.
- Swift's relationship with Travis Kelce and her new album could coincide with the Super Bowl, increasing the potential impact.
AI generated
NEW YORK – National Football League (NFL) commissioner Roger Goodell served up a tantalising “maybe” when asked on Sept 3 if Taylor Swift would perform the Super Bowl half-time show in February, leaving Swifties and football fans wondering if the pop superstar might soon shake it off under the brightest lights in sport.
Appearing on NBC’s Today show, Mr Goodell addressed the possibility of the 14-time Grammy award winner performing at the NFL’s championship game on Feb 8 in Santa Clara, California.
“We would always love to have Taylor play. She is a special, special talent, and obviously she would be welcome at any time,” he said, a day before the 2025 NFL season opener.
When pressed about whether Swift was actually in talks for the coveted half-time slot, which is America’s most-watched musical performance of the year, he was diplomatic. “I can’t tell you anything about it.”
After being asked pointedly by the interviewer “Is it a maybe?”, Mr Goodell’s response was music to many ears: “It’s a maybe.”
The potential booking would be a massive coup for the NFL, given Swift’s enormous fan base, commonly known as Swifties, that spans far beyond typical football demographics.
Swift announced on Aug 26 that she and Travis Kelce, a tight end with the NFL’s Kansas City Chiefs, were engaged.
The singer has appeared at several Chiefs games since she and Kelce started dating in 2023, including each of the last two Super Bowls.
Rapper Kendrick Lamar’s Super Bowl half-time show in 2025 drew 133.5 million viewers, which made it the most-watched in the event’s history. Previous acts include big names such as Beyonce, Prince, Madonna, Lady Gaga and The Rolling Stones. REUTERS
