Can BTS’ agency Hybe make the next KPop Demon Hunters? New US film in works with Paramount

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The Hybe America-Paramount Pictures film, which aims for global box office success akin to the recent animated hit K-Pop Demon Hunters, is set to premiere in theaters in early 2027.

The Hybe America-Paramount Pictures film, which aims for global box office success akin to the recent animated hit K-Pop Demon Hunters (above), is set to premiere in theatres in early 2027.

PHOTO: NETFLIX

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SEOUL - Hybe America, the North American branch of K-pop boy band BTS’ South Korean entertainment agency Hybe, is teaming up with Paramount Pictures to co-produce a new K-pop-themed feature film, the companies said on July 23.

The film, which aims for global box-office success akin to the recent animated Netflix hit KPop Demon Hunters, is set to premiere in theatres in early 2027.

Though the title is yet to be announced, it will centre on a Korean American teenager who defies her family’s wishes and auditions for a reality TV competition with dreams of becoming part of a K-pop girl group.

Actress Yoo Ji-young, who voiced the youngest member Zoey of popular girl group Huntrix in KPop Demon Hunters, and singer Eric Nam, known for playing surgical resident Jonah Yoon in the 2024 Hollywood film Transplant, will take on the lead roles.

The production will begin filming in mid-September and will be shot entirely on location in South Korea — marking the first time a major Hollywood studio has conducted a full production solely in the country.

Korean American director Benson Lee will helm the project, with a screenplay written by Eileen Shim. Producers include James Shin, president of film and television at Hybe America, along with Arthur Spector and Joshua Davis of Epic Magazine and Hybe board member Scooter Braun.

Executive producers include Joshuah Bearman, John Zaozirny and Scott Manson, all from Epic Magazine. Bryan Oh, senior vice president at Paramount Pictures, will oversee the project on behalf of the studio.

“This film is my love letter to K-pop — a world filled with energy, passion, magic and an incredible community of support,” said Lee in a statement. “I’m deeply grateful to Paramount Pictures and the production team for their unwavering commitment and everyone involved in bringing this story to life.”

Shin of Hybe America added: “We are thrilled to partner with Paramount Pictures for this historic opportunity to bring a K-pop story to global audiences. The film will highlight the dedication, artistry and global impact of K-pop, while also delivering a universal message about chasing your dreams against all odds.” THE KOREA HERALD/ ASIA NEWS NETWORK

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