Beyonce’s Cowboy Carter becomes highest-grossing country music tour, earning over $514m

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Beyonce performs at her European Cowboy Carter tour in London on June 5.

Beyonce performing at her European Cowboy Carter tour in London on June 5.

PHOTO: REUTERS

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LOS ANGELES – American pop star Beyonce’s Cowboy Carter tour is now the highest-grossing country tour of all time with over US$400 million (S$514 million) in revenue, concert organiser Live Nation said in a statement on July 28, citing a story from Billboard magazine.

The Cuff It (2022) singer has also become the highest-grossing black artiste of all time and the highest-grossing R&B artiste of all time, Live Nation added.

Additionally, the 43-year-old performer has made history as the first woman and American act to have two different tours earning more than US$400 million, together with her Renaissance World Tour in 2023.

Beyonce launched the Cowboy Carter tour in Los Angeles on April 28, rolling through Texas Hold ’Em (2024) and other country hits while sharing the stage with her two daughters – Blue Ivy, 13, and Rumi, eight. The singer also has a twin son, Sir, eight, with her husband, American rapper Jay-Z, 55.

Beyonce finished the record-breaking tour in Las Vegas on July 26 with special appearances from Jay-Z; her former R&B girl group Destiny’s Child; and American country singer Shaboozey.

There were 32 sold-out stadium shows across the United States, Britain and France that grossed over US$400 million, according to Live Nation.

American pop singer Taylor Swift earned more than US$2 billion for her The Eras Tour that ran from March 2023 to December 2024, becoming the highest-grossing tour ever.

Throughout her tour, Beyonce has paid homage to black-American contributions to country music, specifically honouring black performers, some of whom are featured in the Cowboy Carter album (2024).

The 16 Carriages (2024) vocalist has spoken candidly about not feeling welcomed in the country genre despite her Texas roots, after she became the first black woman to win Best Country Album at the 2025 Grammy Awards in February.

Her performance at the Country Music Association Awards in 2016 received notable backlash, including racist comments across social media from those saying her songs were not real country music. REUTERS

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