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Alan’s Universe creator finetunes ‘secret sauce’ for YouTube hits

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Alan Chikin Chow, creator of the YouTube series Alan’s Universe, at his production studio in Burbank, California.

Alan Chikin Chow, creator of the YouTube series Alan’s Universe, at his production studio in Burbank, California.

PHOTO: PHILIP CHEUNG/NYTIMES

Matt Stevens

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BURBANK, California – To understand why Alan Chikin Chow is one of the most successful creators on YouTube, watch the first 18 seconds of My Boyfriend Is A Werewolf?!

The video, part of his series Alan’s Universe, opens with paper airplanes zipping around a classroom whose pastel colours and clean-cut teenagers radiate the aesthetics of American teen sitcom Saved By The Bell (1989 to 1992).

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