Official videos need to be of better quality

Mr Kim Jong Un with Mr Lee Hsien Loong at the Istana, on June 10, 2018. ST PHOTO: JONATHAN CHOO

I followed North Korean leader Kim Jong Un meeting Prime Minister Lee Hsien Loong on Fox News Channel on Sunday, and was dismayed by the quality of the official video feed which was provided by the Prime Minister's Office.

The video was jerky, with Istana staff cutting into the images.

Understandably, security and access are tight and controlled for the international media. But if our governmental agencies are going to mandate that they alone will provide the official feed, it should be professionally taken.

The camera should be mounted on a tripod and the cameraman's view should be unobstructed.

The world is watching, and it is a great branding opportunity. Let's not trip up with amateurish video clips like the one that was shown on the first day.

Peh Chwee Hoe

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