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Social media and money: Is being an influencer a real job?
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People of all ages in Singapore have found ways to monetise their social media presence.
ST PHOTO: KUA CHEE SIONG
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SINGAPORE – TikTok personality, Instagram influencer, YouTube content creator – these are occupations that just a few years ago would not have been considered real jobs.
But not any more, it seems. From setting up shops online to crafting a brand, people of all ages in Singapore have found ways to monetise their social media presence and create opportunities to earn an income from it.
